Behind Water Wise Coffee

Watch behind the scenes footage

Behind Water Wise Coffee

the documentary

The Water Wise Coffee project is built around the idea of connection. There’s a shared commitment to affecting real change by connecting consumers to producers.

From seed to cup and back again.

It was this spirit that informed the way the Water Wise documentary was filmed. North American and Ethiopian crews came together for this worthwhile project.

Collaboration allowed us to share in each others knowledge and resources, to forge strong bonds and friendships. It was the experience of a lifetime.

Additionally, we were very fortunate to collaborate with Ethiopian musician Fantahun Shewankochew on an inspiring original score.

This project wouldn’t be possible without the efforts and collaboration of these great companies and individuals.

crew filming

The crew setting up to film in Ethiopia.

coffee ceremony

A coffee ceremony being captured on camera.

  • TechnoServe is an international nonprofit that promotes business solutions to poverty in dozens of the world’s poorest countries. Founded in 1968.

  • Mother Parkers has been changing the way people experience coffee and tea since 1912 and are the supplier of choice to some of the world’s largest retailers.

  • Marley Coffee was founded by Rohan Marley, son of Bob Marley, and is committed to sustainably grown, ethically farmed, and artisan roasted coffee beans.

  • Dashboard is a marketing agency turned product development company, focused on crafting smart, engaging solutions for a wide variety of clients.


    Director / Producer Sean Wainsteim

    Executive Producer Barry Hillier

    Cinematographer Kris Belchevski

    Ethiopian Producer Ephrem Alemu 

    Editor Paul Skinner

    Original Music Fantahun Shewankochew

    Camera Assistant/DIT Trevor Lawley

    Camera Assistant Walelign Adege

    Sound Recordist Dan Turcotte

    Coordinator Alexander Sehmer

    Ethiopian Interviews Ephrem Alemu

    2nd Camera asst. Biniyam Negussie

    Sound Assistant Dawit Demissie

    Stills Victor Biro

    Produced by Dashboard

    In cooperation with Zeleman Productions

    Zeleman Exec Prod Zelalem Woldemariam

    Account Manager Rediet Seleshi

    Marketing Director Dan Mullen

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    Edit House Married to Giants

    Producer Denise Shearer

    Assistant Editor Ryan Taylor

    Coordinator Amanda Cuda

    Motion Graphics Sean Wainsteim, Rosie Sobczuk

    Colourist Drake Conrad

    Colour Facility Rolling Picture Company

    Audio Post Pet Shop Productions

    Sound Supervisor Dan Turcotte

    Sound Editor Brennan Curtis

    Sound Mixer John ‘Wheels’ Hurlbut

    Narrator Jennifer Ward